Rose Cakes Branding

COMPANY

Rose Cakes & Events

ROLE

Brand Designer

EXPERTISE

Brand Identity

YEAR

2025

Overview

A bakery and events service that focuses on elegance and celebration.

The Goal

To create a visual language that feels as sweet and sophisticated as the cakes themselves.

Symbolism

The logo is a clever blend of a blooming rose bud and the flowing curves of cake icing. The tiered layout subtly mimics a layered cake.


Typography



AICHO for a bold, elegant header and Quicksand Regular for subtext to keep things warm and legible

Color Palette


"Rose Pink" foundation, balanced by a sophisticated "Coral Rose" and "Dark Gray" for contrast